Ann-Sofie Ruf's Blog (5)

Design at Business: A Cross-Company Network for Change

Large enterprises are facing a faster changing business environment: innovation cycles are getting shorter, markets are being disrupted through digitization, new business models evolve, the “new generation” wants to be led differently, and working models are being revolutionized. A people-centric approach is a key differentiator for companies that want to be and stay relevant in the fast-changing business world.…


Added by Ann-Sofie Ruf on December 19, 2016 at 10:30 — No Comments

We don’t need another design conference – do we?

Are you tired of attending design conferences? Do you miss productive and sustainable sessions? Do you wish for inspiration that has an impact on your work and vision?


Then you should consider attending the “Design at Business” conference 2016 in Berlin.

It is not just about design, not just for designers, but rather addresses all design-minded people wishing to work…


Added by Ann-Sofie Ruf on September 7, 2016 at 13:30 — No Comments

Why the craft of design is so dynamic and exciting – SAP’s recap of Interaction16

Interaction 16, the premier design event organized by Interaction Design Association, brought together about 1000 design professionals, leaders, students and volunteers for three days of workshops and lectures as well as the IxDA Interaction Awards reception in Helsinki, Finland.


This year’s overarching theme was the next wave of interaction design as a craft and as profession as well as the future of design…


Added by Ann-Sofie Ruf on March 18, 2016 at 20:30 — No Comments

Stanford University: An Academic Perspective on Innovation Practices at the DCC

Today I am talking to three researchers from Stanford University, one of the world’s leading research universities. Brandi M. Pearce and Sara Winterstorm Värlander visited the Design & Co-Innovation Center (DCC) based at the SAP AppHaus in Heidelberg in March 2014. For their study…


Added by Ann-Sofie Ruf on March 2, 2016 at 19:40 — No Comments

Method Mondays: Never Stop Learning. 5 Methods For Innovation You Should Try In Your Team

Benjamin Franklin once said: “Tell me and I forget, teach me and I may remember, involve me and I learn.” 

At the Design & Co-Innovation Center (DCC) at SAP we frequently organize the so-called “Method Mondays”, a regular one-hour meeting series in which the team members share, practice, and test…


Added by Ann-Sofie Ruf on May 18, 2015 at 13:02 — No Comments


Customer discovery - would love your thoughts

Started by Nikki. Last reply by Arne van Oosterom Nov 30, 2017. 1 Reply

Human-centered design and service work?

Started by Christopher Federer Oct 12, 2017. 0 Replies

Promoting my book

Started by Aaron A. Palileo Sep 12, 2017. 0 Replies




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