My first post was a short introduction on the relationship between design and evolution. How they are both methods of innovation . In the upcoming posts I will go into the components of evolution; variation, selection and heredity. Now on to the first part variation.

Variation is linked to creativity in my opinion.…

In my education as a designer at Rotterdam University of Applied Sciences I have always wondered about why design is so effective at solving problems. What makes design so useful and what part of the process should we focus on to make it more effective? Now in my more science focused master at Leiden University I see processes and field that might answer thesequestions. I don't pretend to know it all or that these ideas are scientific. I do think that is gives a perspective on…