March 2011 Blog Posts (2)

Using emotions in design thinking and service design

To encourage you to join the Design for Emotion group here on the DT network, a small blog post to see how many of you already explicitly use emotions in design thinking and service design and a small example.

 

So here is my question for you:

Can you share an example of your own experience where you explicitly used (or measured) emotions in design thinking and service…

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Added by Lars Rengersen on March 22, 2011 at 10:00 — 4 Comments

Parsons Transdesign Blog Interviews Tim Brown of IDEO

Parson Transdesign blog has an interesting interview with Tim Brown of IDEO.  Brown was in Davos, hosting a panel sponsored by INDIA Future of Change on Design, Innovation and Entrepreneurship as drivers of inclusive Indian growth.

Interview - Tim Brown, CEO and president of…

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Added by Paul Rockower on March 1, 2011 at 7:30 — No Comments

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Evaluating Design's ROI

Started by Maddy. Last reply by Lyden Foust Apr 11. 63 Replies

I'm working towards my Master thesis with Design ROI as the focus. So , How can the value of design be proved by demonstrating the ROI?I know design is used to differentiate and entice users and it would be invariably hard to pin down it's value but…Continue

Tags: Innovation, ROI, Design, Business

Starting up a Start-up. How to start a service design business?

Started by ricardojdc. Last reply by Lyden Foust Apr 7. 28 Replies

This discussion follows from my interest in the fields of design thinking / service design and the perception that my country lacks such services. My immediate reaction was: "why not starting such a business?"However, some worries (in no particular…Continue

Is design thinking marketing 2.0 ?

Started by Arne van Oosterom. Last reply by Richard Hewitt Jul 27, 2012. 26 Replies

The 'market' will stay. The need for companies to reach that market will stay. But methods will change.Could design thinking be a new marketing method? Marketing 2.0? Will design thinking be integrated within the more traditional methods? Or will…Continue

WENOVSKI...? let's put our minds together!

Started by Arne van Oosterom. Last reply by Daniel Weiss Sep 3, 2011. 22 Replies

WENOVSKI is a new network of creative minds... but there are so many other network. Is there something valuable we can add? A design thinkers event? Projects/ cases to collaborate on?Let's put our minds together.Tell me: What would be useful to you?…Continue

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