"I used both with my students and executive seminars. Indeed i wrote a book with Michel Langlois in 1987 (the book is written in French), "Service Marketing a relational approach" in which we introduced a tool call Experigram.…"
Gifts Received
Gerard Tocquer has not received any gifts yet
Gerard Tocquer's Page
Latest Activity
Gerard Tocquer replied to Jean-Sébastien Chouinard's discussion Is there a difference between Customer Journey Mapping and Service Blueprint?
James Rock left a comment for Gerard Tocquer
"Thanks Gerard,
I look forward to sharing experiences with you... Join the Service Design Thinking Southeast Asia group!
Let me know if we can be of assistance, speak at conferences, etc...
James"
Gerard Tocquer posted a status
"Using 4 personas describing segments of students.Should they design 4 experiences? or only one?
Thanks
Gerard
cmgerard@mahidol.ac.th"
Joel Van Dyke left a comment for Gerard Tocquer
"Gerard:
Welcome! We will look forward to your contribution to the group as we seek out the innovations that will propel retail forward in a relevant way with authentic experiences.
-Joel"
Profile Information
- Profession
- Professor &Program Chair
- Company/ Organisation
- Mahidol University College of Management
- Location
- Bangkok
- Website
- http://www.cmmu.mahidol.ac.th
- Keywords/ interests
- Service Design. Service Innovation. Branding
- Why do you want to be part of this community? (we ask this question in part because we want a spam free community for you and other members)
- Start to talk about customer experience end of the 80's i wrote a book on service marketing. Since i try to use design thinking and tools to cretae compelling services experiences
Comment Wall (2 comments)
- At 8:02 on June 29, 2012,
James Rock said… - Thanks Gerard,
I look forward to sharing experiences with you... Join the Service Design Thinking Southeast Asia group!
Let me know if we can be of assistance, speak at conferences, etc...
James
- At 2:04 on June 5, 2012,
Joel Van Dyke said… Gerard:
Welcome! We will look forward to your contribution to the group as we seek out the innovations that will propel retail forward in a relevant way with authentic experiences.
-Joel
DesignThinkers Academy
Connect to us
----------------------------------------
----------------------------------------
Latest Links
Events
-
Successful Design Awards
February 19, 2013 to June 30, 2013 – Online submission
China has unique, flourishing markets that are comprised of a diverse group of people with strikingly distinct lifestyles and preferences. In order to compete in the Chinese market, designs have to b…
Organized by Vivian Jin | Type: noprofit, global, design, contest
0 Comments 1 Promotion
-
From Design Thinking to Doing Business
May 26, 2013 all day – Shoreditch
DesignThinkers UK has proposed a FREE StartUpLab workshop at this years Digital Shoreditch Festival - "From Design Thinking to Doing Business" will be a hands-on Co-Creation Session focused on discov…
Organized by James Rock | Type: training, workshop
0 Comments 0 Promotions
-
New York London Courses from Central Saint Martins & Parsons
June 24, 2013 to July 5, 2013 – Parsons, New York, USA and Central Saint Martins, London, England
In 2013, Dual City crosses the Atlantic Ocean with an exciting new series of international short courses linking two world class cities and iconic institutions: Parsons The New School for Design and…
Organized by The Dual City Summer Sessions | Type: international, short, courses, in, art, and, design
0 Comments 1 Promotion -
London-Milan 2013: The Dual City Summer Sessions at Chelsea College of Art & Design and NABA
June 24, 2013 at 9am to August 2, 2013 at 5pm – London, England and Milan, Italy
London - Milan the Dual City Summer Sessions with Chelsea College of Art & Design and Nuova Accademia di Belle Arti (NABA) It could never be denied that London and Milan are synonymous with great…
Organized by The Dual City Summer Sessions | Type: art, and, design, summer, short, courses, in, europe
0 Comments 1 Promotion -
London- Istanbul 2013 - Dual City Summer Weave & Print Course
June 24, 2013 at 9am to July 18, 2013 at 4pm – London, England and Istanbul, Turkey
Starting in Central Saint Martins College of Arts & Design weave department you will create your own fabric samples using a table-top loom which you will take to Istanbul to print on, with other…
Organized by The Dual City Summer Sessions | Type: summer, textile, design, course, (weave, &, print)
0 Comments 0 Promotions
-
London Barcelona 2013: The Dual City Summer Sessions at Chelsea and ELISAVA
July 1, 2013 at 9am to July 26, 2013 at 5pm – London, England and Barcelona, Spain
London - Barcelona the Dual City Summer Sessions with Chelsea College of Art & Design and ELISAVA Barcelona School of Design of Engineering London and Barcelona are both world-famous for art and…
Organized by The Dual City Summer Sessions | Type: art, and, design, summer, short, courses, in, europe
0 Comments 0 Promotions
-
Mayo Clinic Transform Symposium 2013
September 8, 2013 to September 10, 2013 – Mayo Clinic
Transform is the conference for thought-provoking and inspiring ideas - held this year September 8 - 10, 2013, in Rochester, Minn. A multidisciplinary event focused on innovation and design solutions…
Organized by | Type: conference
0 Comments 0 Promotions
Badge
© 2013 Created by Arne van Oosterom.
