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Permalink Reply by Richard Anderson on March 3, 2012 at 19:07

I think I can almost guarantee that one would look something like the related maturity models I reference in http://riander.blogspot.com/2009/10/organizational-and-market-matur....

@Riander

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Permalink Reply by Jorge Pascual on March 9, 2012 at 11:08

Hey Richard

Wow! Thank you for the reply. It's quite an impressive overview and I think I can definitely use some of your inputs! I think I prefer the non-additive models... maybe something like a grid-model.

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Permalink Reply by Elmay Claassen on March 5, 2012 at 14:39

Hi Jorge,

Right now I'm working on a project which is about improving the emotional connection between brand and costumer. I am trained to be a trendwatcher and concept developer at the Fontys Academy of Creative Industries in Tilburg, Holland. I use the method of This is Service Design Thinking and it is really helpful and clear. If you haven't checked it out yet, you should definitely give it a try.

Elmay

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Permalink Reply by Jorge Pascual on March 9, 2012 at 11:09

Hey Elmay

I ordered a copy of the book (our lecturer also told us to read it). I'll let you know what I think about it ;-)

Thank's for the input!

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