FIAT-Chrysler merger: an alternate view on sustainability

Hello fellow Wenoovski-ites,

I'd like to pick your collective brain about an idea for the FIAT-Chrysler merger available on slideshare:

http://tinyurl.com/nxoqul

It offers a high-level strategy to allow FIAT to successfully market small, efficient cars to North American consumers. It is not complete as such, but intended to stimulate dialogue and additional ideas.

It would be great to know of:
1) Your thoughts, comments or extensions to the idea
2) Any contacts/links at FIAT which would be interested in this idea
3) Any other forum/platform you think this idea could be presented

Oh, and feel free to pass this link on to anyone you think would be interested in it.

Thanks,

Mauro

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